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Kids Stay One Step Ahead with AptaAdvantage

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With a growing list of discounts on healthcare, education, play gyms and even piano lessons, AptaAdvantage is the must-have membership for your kids, mama!

Remember how we raved about Aptamil’s AptaAdvantage when it was first launched? By the folks behind Europe’s No. 1 Baby Milk Company^, the AptaAdvantage programme now has a bigger range of discounts and member-exclusive privileges, bringing your children one step ahead, now and towards their dreams!

When kids are one step ahead they have the potential to impact the world, and this is why AptaAdvantage is dedicated towards giving children the best start in life.

Aside from addressing kids’ nutritional and developmental needs through Aptamil+ (there’s even a free* 900G sample just or signing up!), the free-to-join AptaAdvantage membership gives access to swimming, piano lessons and fun times at the indoor play gyms our kiddos adore. But that’s not all!

With an ever-increasing list of partners, there’s also the added benefit of discounts for education, healthcare and wellness development for your children – exactly what we need to keep those kiddos active and engaged!

Here’s a sneak peek into some of the privileges you can look forward to as soon as you register:

Grocery bills piling up? AptaAdvantage is here to help mama! Members can enjoy a 20% exclusive discount off every tin of Aptamil+ when you shop at FairPrice outlets.

Thomson Medical
Needing no introduction, Thomson Medical is one of Singapore’s leading providers of healthcare services for families. Bubbas can enjoy dental, skin consultations and even paediatric massages at designated Thomson Medical Speciality Centres at a special price — $ 22.50 for a dental consultation? We are so in!

My Piano Room
Got a little maestro at home? My Piano Room specialises in teaching little ones the piano, building interest in music and keeping those little fingers and ears motivated to learn so they can stay one step ahead! AptaAdvantage members enjoy 10% discount on all subscription fees for ‘A Little Beat’ for 2 – 4 year olds.

My Messy Box
Perfect for rainy days and building core motor and perception skills, My Messy Box is a subscription box that comes with play tools and materials to encourage sensory exploration for your kids – right in the comfort of your home. Sounds exciting, right? Even more so when you can receive 1 free My Messy Box (worth $34) with purchase of an annual 12-box subscription!

The Polliwogs
One your kids will love you for, eternally! AptaAdvantage gets you 20% off weekday admissions to indoor play emporium The Polliwogs. Let them jump or slide through oodles of fun and when they ask for more, take advantage of your exclusive discount to come back again! Looks like you’re both staying one step ahead with this one, mama!

spa treatments at beauty mums and babies wellness for pregnant women

Beauty. Mums and Babies
Here’s one for you too, mama! A leader in wellness services, Beauty. Mums and Babies specialise in TCM and Javanese methods providing beauty and massage services – for babies, mums and mums to be. AptaAdvantage mama’s get to enjoy a 90 minutes Genesis Facial at $68 for the first trial (usual price $228). Babies above 6 months of age can too delight in a 20 minute first trial Onsen experience for just $38!

Can’t wait to sign up? It’s super easy (and free!) to join the AptaAdvantage programme. Simply register here to unlock access to exclusive privileges and perks!


You will also get a free 900g sample of Aptamil Gold + Follow-On Formula Stage 2, Toddler Stage 3 or Junior Stage 4 and a Discovery Pack.

Get started on your AptaAdvantage journey and give your little ones the best on offer. Remember, one step ahead today, means one step ahead in their dreams, mama!


Brought to you in partnership with AptaAdvantage +Excludes any Infant Formula (0-6 months) ^Danone Nutricia ELN is the first ranked Milk Formula manufacturer both in Sales Value and Sales Volume for these 9 countries (UK, DE, NL, IRL, PL, BEL, CZE/SLO and ROM) during the MAT period ending Dec 2016.  *Terms & Conditions apply. Valid for children after 6 months to 6 years. Each child is entitled to one Discovery Pack only (either Aptamil Gold+ Follow-On Stage 2, Toddler Stage 3 or Junior Stage 4).

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