Aloha, beaches! Tropic like it’s hot with Bugis Junction x Bugis+’s Summer Campaign this June with a brand-new experiential concept at Bugis Junction, Level 1 Bugis Square.
Aloha Beaches Summer Beach Club
This summer from 3 to 30 June, Bugis Junction x Bugis+ presents Aloha Beaches, a unique pastel summer beach experience right in the heart of Singapore. Featuring a sand-filled lounge, palm trees, cabanas, food, drinks and an outdoor cinema, Bugis Junction x Bugis+ is definitely the place to be!
The iconic Bugis Junction fountain will be decked up and transformed into a relaxing Summer Lounge, so get ready for this Instagrammable hotspot! Brightly coloured cabana sunbeds will be set atop a layer of velvety soft sand, shaded by towering pastel palm trees and beach umbrellas scattered across the lounge area, forming the perfect backdrop for that Insta-worthy aesthetic.
Order up! Because the Summer Lounge at Aloha Beaches will be serving a delectable range of party foods guaranteed to satiate appetites. Vendors such as the highly-raved The Swag Social, Rollet, and the Doughboys will be bringing a zesty menu of Western, Japanese and other fusion bites not to miss. Look forward to the Rollet Roll, which can be customized and topped off with salted egg or mala crisps for a savoury twist.
Cinema by the Beach
Shoppers can enjoy outdoor movie night, every night, at Bugis Junction’s popup summer cinema with blockbusters from the Marvel Cinematic Universe, including Avengers: Infinity War, to family-friendly films like Beauty and the Beast. Movie passes are available on a first-come-first-served basis. Simply spend a minimum of S$5 in a single receipt at the participating food and retail vendors at the Summer Lounge and Tropical Bazaar, and present the receipt at the counter located near the entrance of the outdoor theatre for redemption. Movie passes can also be redeemed with 2,000 STAR$® via the CapitaStar app.